Zoho Bookings & SalesIQ Alignment

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Discount

Meaning:

A discount refers to a reduction in the original price of a product or service.  Discounts are offered to encourage customers to make purchases, increase sales volume, and
try new products.

Example:

For example, if a laptop originally costs ₹50,000 and is available with a flat  discount of ₹5,000, the new price would be ₹45,000.

How to understand discounts:

Discounts are important because they attract customers by offering better value for their  purchases.
They can boost sales volume, especially during slow periods, and help clear old or excess  stock quickly.

Uses of Discounts:

Festive offers and seasonal sales to increase store traffic.
Launching new products to encourage first-time buyers.
Online promotions, coupons, and app-based offers to attract customers.